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You are not the customer, you are the product

There are a lot of free services on the internet.

When you use these services it's pretty fair to say that you expect to be paying for them somehow. The reality is that most of them are funded in some way or another by advertising.

With that in mind, you become "the product" and advertisers are the true customers of those "free" services. These companies are selling access to you (the product) to those advertisers (the customers) in return for a fist-full of cash.

That's how the likes of Google, YouTube, Stuff and a bunch more make their money.

I think most people have accepted this deal and are grudgingly happy with it.

However...

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Forums are Down

Damn, why is it so hard to keep any reliable forum capability going these days?

I'll be working to get the forums up again but it seems that it might not be a simple task. The hosting company has obviously changed something but now it's up to me to try and get PHPBB working with their new configuration :-/

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